Customer data

Turn your data into a blueprint for success

Disconnected insights and generic engagements no longer cut it.
Immersiva transforms raw information into actionable intelligence, empowering you to create unified customer profiles and deliver personalized, impactful interactions at scale.
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Customer profiles and complete data displayed in intuitive interfaces and charts

Drive smarter personalization

Personalize every engagement

Person with mobile device, with data and charts emerging to symbolize data collection in online experiences
UNCOVER ON-LINE CUSTOMER INSIGHTS

Track and personalize your on-line presence

Collect user data from every click and interaction, then refine experiences, personalize content, and craft tailored online journeys that truly resonate with your customer.
In-store customer behavior monitoring with path analysis and dwell time tracking
ANALYZE ON-SITE ENGAGEMENT

Turn on-site interactions into personalized journeys

Leverage data on customer preferences and past behaviors to tailor everything from targeted offers to dynamic screen content, creating meaningful connections that align with each visitor’s unique preferences.
Data collection and interaction measurement during XR experiences in augmented and virtual reality
UNLOCK XR CUSTOMER INSIGHTS

Harness XR insights for personalized engagement

Monitor customer behavior within your immersive worlds and capture what sparks their interest. Then, use that data to deliver tailored content and marketing actions, ensuring a continuous, personalized journey that extends beyond the virtual experience.
Personalization of marketing promotions based on user characteristics and preferences

Make your marketing reach as unique as your audience

Immersiva provides the insights you need to craft targeted promotions and campaigns.
Leverage detailed profiles and behavioral data to reach the right audience at the right time, enhancing relevance, increasing click-through rates, and driving measurable success.

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Organize and refine your customer data

Visualization of customer segmentation through interconnected clusters, represented with distinct symbols and colors
SEGMENT YOUR AUDIENCE

Take audience segmentation to the next level

Configure detailed criteria to categorize customers and activate hyper-targeted campaigns that address their unique needs, boosting retention and driving measurable results.
IIntegration with third-party software solutions via APIs and import/export of data and customer segments
ACHIEVE SMOOTH INTEGRATION

Unlock data potential with powerful integrations

Immersiva connects effortlessly with the leading third-party CDPs through robust APIs, pulling in the data you already trust.

Transform raw information into clear, shareable insights.